Sanne (Books and Quills on Youtube) approached me with an idea for an enamel pin design, after seeing my own pins for sale online. She wanted a subtle piece of merchandise that represented her brand, yet was desirable to non subscribers too. The pin was launched at a Youtube convention, then sold as a collaborative piece via my online shop for a limited time.
The project was well rounded, including product, logo and packaging design as well as marketing and the practical back-end work of producing a product for sale.